Cut the Mustard Videos discussing the challenging topics facing business owners.

Cut the Mustard: How to make your business more valuable

The things that make your business more profitable are the things that make your business run smoothly, without you needing to be on tap, always at the beck and call of your team, your customers, and your business partners.

They are the things that mean that you can focus on doing the things you love. The things that mean you have more time, more money, and more fun.

In this video we discuss how to make your business more valuable and why you should do even if you are not planning to exit your business.

Cut the Mustard: How to Extract Yourself Out of the Day to Day Business

When you started your business you wanted you probably wanted to be in control of your own destiny and to have more flexibility over the hours and days you worked. Is that your reality or do you find that you are just running out of hours?

In this video we discuss how to go about extracting yourself out of the day to day business by setting up your business so that it works without you and you are able to take long holidays without affecting the performance of your business.

Cut the Mustard: How to Create Win:Win Relationships

From a young age we’ve been taught to treat people as we would like to be treated. This is wrong – what we need to do is treat people the way they want to be treated. When you realise that not everybody’s the same as you, it opens up a different way of thinking, communicating, managing and behaving.

In this video we discuss how to create win:win relationships.

Cut the Mustard : Why do you spend more time servicing your worst customers than your best ones?

Your worst customers are demanding, have unrealistic timelines, don’t value you and take up more of your time than best customers. Why is this fair on your best customers?

Imagine instead of taking on more staff to service the growth in the company, you swapped out your worst customers for some more of your best customers– how much more profitable you would be and happier your staff would be.

In this video we discuss the strategies and actions you need to put in place.

Cut the Mustard : Sales Benchmarking

Do you benchmark your Sales Team against Top Sales Performers, and if not why not?

In this video we discuss how you can measure an individual’s understanding of their strategies to sell successfully. It essentially answers the question, “Does this person understand relationship selling?” Like any profession, selling has a body of knowledge related to its successful execution.